FOUNDERS

Strategic distance when speed is required

As businesses grow, I work with founders who face high-impact decisions under time pressure – particularly around capital, ownership, and governance. While focus on product and execution is essential, these decisions are often irreversible.
I provide independent perspective and act as a trusted sounding board, helping founders maintain strategic distance at critical moments – ensuring that growth, capital, and control remain aligned with the long-term vision of the business and the founder.

What I offer

    Independent strategic advisory and trusted sounding board

    Ownership, dilution, and long-term control considerations

    Capital discipline and fundraising decision support

    Governance and stakeholder alignment

    Long-term guidance across growth, scaling, and transition stages

What you get

    Protection from irreversible ownership and control mistakes

    Clear perspective when capital and growth pressure is highest

    Preservation of strategic flexibility over time

    Better alignment between vision, capital, and execution

    Confidence in high-stakes decisions without distraction from the business

How I work

I act as a trusted advisor for decisions that shape the future of the business – focused on judgment, structure, and continuity rather than transactions or execution.

Cases

  • A founder was navigating multiple investors, co-founders, and key executives, with differing expectations about roles, ownership, and business objectives.
    I worked closely with the founder, facilitating structured discussions and scenario analysis. Over time, we arrived at a clear position on the founder’s role in the business, ownership structure, and aligned all stakeholders around the company’s goals and potential exit strategy. I also oversaw the preparation and signing of the necessary agreements between stakeholders to formalize these arrangements.

    Result: The founder gained clarity and confidence; ownership and control expectations were harmonized; stakeholders shared a common understanding of business priorities and exit planning; all agreements were properly formalized.

  • A founder faced multiple investment proposals, with a risk of unintended dilution and misaligned expectations among investors.
    I evaluated the proposals, modeled dilution scenarios, and guided the founder in deciding which offers to accept and how to structure them. I also ensured that key terms were documented and agreed upon with investors.

    Result: The founder made informed investment decisions, growth was supported without loss of control, and investor relationships were formally aligned with the founder’s strategic objectives.

  • A rapidly growing startup faced operational and governance challenges: key decisions were made ad hoc, roles were unclear, and investor and co-founder expectations were not fully aligned.
    I worked with the founder to create a structured framework for decision-making, define responsibilities, and align expectations across investors, co-founders, and the management team.

    Result: The business gained a clear structure for rapid decision-making without compromising control; responsibilities and expectations were aligned; the founder maintained strategic oversight during growth.

Contacts

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